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Software Functionality Revealed in Detail
We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.
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 media assets


Real Media Goes To Market
Internet advertising firm Real Media has decided to file for an IPO, at last joining its major competitors, DoubleClick and Engage.

media assets  Media Goes To Market Event Summary Real Media (NASDAQ: RLMD proposed) has been in the Internet advertising business as long as anyone. But, unlike its competition it has remained a private company, with 71 percent owned by a print advertising filer, PubliGroupe, and 12 percent by a subsidiary of Advance Publications. The company has now chosen to go with an initial offering of up to $75 million of its common stock. The proceeds of the offering are intended for general corporate purposes. These include

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Software Functionality Revealed in Detail

We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.

Get free sample report
Compare Software Solutions

Visit the TEC store to compare leading software by functionality, so that you can make accurate and informed software purchasing decisions.

Compare Now

Enterprise Content Management (ECM)

A content management system is a software package designed to manage an organization''s entire collection of documents, records, and other information assets. Content management systems are built on a central repository, which holds all content, metadata, rules, and supporting information. Around this, processes and disciplines are established that ensure that day-to-day activities run smoothly and efficiently.  

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Atex Polopoly: WCM for More than Just the Media Industry


Atex knows what media companies need for publishing online today. And while its Web content management (WCM) solution puts editorial teams at home in the digital media environment, Atex wants to be your WCM system even if your company isn’t part of the media industry. You can see how it addresses your requirements using the comprehensive data on Atex Polopoly that we recently

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The Social Workplace: Using Social Networks to Boost Learning, Collaboration, and Success


Some of the best experts in the business are your long-time employees, top performers, and innovators. Unlock their expertise and the impact could be dramatic. That’s why so many organizations are learning how to use social media tools to create a workforce supported by networking and collaboration. The challenge is to translate the concept of leveraging in-house talent into real-world practices and systems. Find out how.

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Social ERP Emerges, Transforms the Way People Work (Part 2)


In part one of this series, we looked at how and why social media capabilities are impacting enterprise resource planning (ERP) solutions. We looked at the benefits of social media in ERP, social capabilities and features, and also pointed out that user adoption and corporate governance must be considered when rolling out these tools. This second post provides an in-depth look at the different approaches major ERP vendors have taken to integrate social capabilities into their ERP systems and provides some tips for users looking for a social ERP system.

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Who Needs Enterprise Asset Management (EAM) Anyway?


What is EAM? As the acronym implies, EAM is used to manage assets in a company, which can be a module in an enterprise resource planning (ERP) solution or a standalone product. EAM is also known as computerized maintenance management system (CMMS), or computerized maintenance management information system (CIMMS), and it is a software package used to plan, control, and monitor assets from

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Case Study: Deluxe Media Services


Deluxe Media Services supplies the world’s best-known film, music, and games companies with solutions for manufacturing and distributing packaged media. But in each country where Deluxe has operations, it was using a different electronic data interchange (EDI) provider and value-added network to exchange critical business documents. Learn about the problems this caused, and the EDI solution Deluxe chose to solve them.

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1105 Media, Inc.


1105 Media provides business-to-business research and media content, focusing on technology, products, policy, regulation, and news.

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Social Media Kit


From small business to global enterprise, social media has taken the corporate world by storm, and it’s here to stay. So what is social media? And how do you decide where it fits in your online strategy? This white paper aims to offer users a social media “kit” which can help answer these questions.

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Kirshenbaum Bond & Partners


kb&p''s media folks consider themselves media anthropologists. We are part of the new breed of media people: media planners + brand planners. kb&p''s Media Department specializes in reaching people in unique and surprising ways. It''s very easy to reach lots of people—just buy a spot on prime time TV—but it''s very difficult to reach people in a way which really strikes a chord for a specific brand situation. Before we schedule media for a client, we ask ourselves how does the target use media? What do they do during the day that affects their media consumption? Are they never home because they''re working? Are they attending PTA meetings? Once we completely understand the target, we focus on consumers'' interaction with the brand. We ask ourselves and the target, how do they interact with the product and where do they find information regarding using and purchasing the brand or similar products? Once we understand the target''s media consumption and the target''s relationship with the brand, we look for the intersection point and really try to influence the dynamic. For instance, for Snapple we developed an iron-on to reach teenage boys. At the time, iron-ons were trendy and retro. Our target was teenage boys, notoriously difficult to reach. Teenage boys do a lot of skateboarding, raving and snowboarding. During each of those leisure activities, iron-ons are considered fashionable. We developed an iron-on and ran it in skateboarding, snowboarding and clubbing magazines. The kb&p media crew know how to plan and buy "big" media; but what sets them apart is their ability to think small all the way down to individual projects and the best way to influence them.

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